To search, Click below search items.


All Published Papers Search Service


Increasing the Effectiveness of Educational Historical and Cultural Video Content on YouTube with the Help of Built-in Analytical Tools


Ivan Bratus, Vita Boiko, Oleh Zaharchuk, Veronika Zaitseva, Anna Gunka, Viktor Sachok


Vol. 22  No. 11  pp. 137-140


The article deals with increasing the effectiveness of educational content on the YouTube channel with the help of built-in analytics tools. Particular attention is paid to the creation of quality video, taking into account the reaction of end users of video materials. Ways to increase the video audience are considered. Techniques for improving video content apply to individual videos, as well as playlists and channels in general. In this case YouTube is both an independent educational platform and an auxiliary platform in a set of various educational solutions.


YouTube, statistics, analytics, subscriptions, displays